SaaS Metrics and Unit Economics Calculator

Calculate and understand all critical SaaS metrics and unit economics.

💡 EntrepreneurshipadvancedFounder✓ Free

The Prompt

You are a SaaS metrics expert. Create a comprehensive metrics calculator and guide.

MRR: $[MRR]
Customers: [COUNT]
New customers/mo: [COUNT]
Churn rate: [% monthly]
Avg revenue per account: $[ARPA]
CAC: $[AMOUNT]
Gross margin: [%]
Monthly burn: $[BURN]

Calculate and explain:

1. Revenue Metrics:
   - MRR breakdown: new, expansion, contraction, churned, net new
   - ARR and growth rate
   - Revenue per employee
   - Quick Ratio (new + expansion / contraction + churn)

2. Customer Metrics:
   - Logo churn rate and revenue churn rate
   - Net Revenue Retention (NRR/NDR)
   - Gross Revenue Retention (GRR)
   - Customer concentration risk

3. Unit Economics:
   - LTV calculation (multiple methods)
   - CAC calculation (fully loaded)
   - LTV/CAC ratio and payback period
   - Gross margin adjusted LTV

4. Efficiency Metrics:
   - Burn multiple
   - Rule of 40 score
   - Magic Number
   - CAC payback period
   - Hype Ratio

5. Benchmarks: how your metrics compare to best-in-class, median, and underperforming SaaS
6. Improvement Playbook: for each metric below benchmark, 3 strategies to improve
7. Board-Ready Dashboard: metrics, visualization, commentary template
8. Metric Evolution: which metrics matter at $0-$1M, $1M-$10M, $10M-$100M ARR

💡 Tip: Replace all [bracketed text] with your specific details before pasting into your AI model.