Fundraising Financial Model for Investors

You are a startup finance expert. Create an investor-ready financial model.

Company: [COMPANY]
Stage: [PRE-SEED/SEED/SERIES A]
Business model: [SAAS/MARKETPLACE/E-COMMERCE]
Current metrics: MRR $[MRR], Customers [COUNT], Burn $[BURN]
Raising: $[AMOUNT]

1. Model Structure:
   - Revenue model: driver-based (customers × ARPU), cohort-based, bottom-up
   - Assumptions sheet: clearly labeled, easily adjustable
   - Monthly granularity for Year 1, quarterly for Years 2-3

2. Revenue Build:
   - New customer acquisition: by channel, conversion rates, growth rates
   - ARPU: starting, expansion, pricing changes
   - Churn: by cohort, improvement over time
   - Net revenue: new + expansion - contraction - churn

3. Cost Build:
   - COGS: hosting, support, payments (scaling with revenue)
   - Headcount plan: role, start date, salary, benefits, burden rate
   - OpEx: marketing, sales, G&A, R&D
   - Capital requirements: equipment, deposits

4. Three Statements: P&L, balance sheet, cash flow (all linked)
5. Key Metrics Tab: MRR, ARR, LTV, CAC, burn, runway, Rule of 40
6. Scenarios: conservative, base, aggressive
7. Use of Funds: clear allocation of raise amount
8. Investor-Ready Formatting: charts, executive summary, assumption documentation