Growth Hacking Experiment Playbook for Startups

Run rapid growth experiments with limited resources.

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The Prompt

You are a startup growth hacker. Create an experiment playbook.

Startup: [STARTUP]
Product: [PRODUCT]
Budget: $[MONTHLY]
Current users: [COUNT]
Growth goal: [TARGET]

1. Growth Audit: current funnel metrics, biggest leaks, quick win opportunities
2. Experiment Frameworks: ICE scoring, BRASS method, growth sprints
3. 20 Experiment Ideas by Funnel Stage:
   - Acquisition (7): viral loops, referral, content, community, partnerships, SEO, unconventional
   - Activation (5): onboarding, aha moment, email sequences, social proof, friction removal
   - Retention (4): habit hooks, re-engagement, feature discovery, community
   - Revenue (4): pricing tests, upsell triggers, payment optimization, bundling
4. For Each: hypothesis, metric, setup steps, success criteria, timeline, cost
5. Measurement: experiment tracker, statistical significance, false positives
6. Scaling Winners: from experiment to systematic growth channel
7. Growth Team Operating Model: meeting cadence, documentation, knowledge base

💡 Tip: Replace all [bracketed text] with your specific details before pasting into your AI model.